Waupun Area School District
Sadie supported the Waupun Area School District as they conducted a public information campaign on their upcoming facilities referendum. This included creating the branding, key messages, tagline, and all subsequent marketing collateral that was needed.
Since they were not able to advocate, their goal was to educate voters on the facility needs of the school, how the proposed plan would resolve them, and to encourage community members to vote on Election Day.
Their efforts were successful, and the referendum passed by nearly 60%.
Logo for the Referendum Efforts
Fact Sheet - Front
Fact Sheet - Back
Direct Mail Piece